Pacific Content:
Blog Headers
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Blog Headers
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Bringing more structure to editorial content.
Following Lower Street’s acquisition of Pacific Content, there was a need to create new visual assets that aligned with the existing brand while introducing a more cohesive and scalable approach to content design. I developed a series of blog headers designed to bring consistency across Pacific Content’s editorial output. The challenge was to respect the established tone of the brand while refining the visual language to feel more structured and adaptable.
The designs focus on clear hierarchy, simple composition and flexible layouts that can accommodate a wide range of topics and formats. Particular attention was given to ensuring the system could be applied consistently across future content without becoming repetitive. The changes have created a more unified and recognisable presence across the blog.